Media & Press

Media Profile and Coverage

Ascot Park Polo Club attracts around 65% of all media coverage nationwide attributed to polo in the UK.
International, National, Regional and local media campaigns for all sponsored events in aid of a charity and including celebrity participation to tie in with current philanthropic and marketing strategies of the sponsor.
At the forefront of both commercial and non-commercial TV coverage, Ascot Park can arrange television broadcasting of all high profile events

Ascot Park's Broadcasting History includes:
   BBC 1 - Hale and Pace in “Jobs for the Boys”
           40 mins prime time
BBC 1 - Jack Dee in “Jack Dee’s Happy Hour”
           10 mins prime time

International Arena Tournament at Ascot Park Polo Club sponsored by Fiat & Schweppes

“Ascot Park is the public face of polo. representing the sport to the country in a way that it has never been seen before.”

Jodie Kidd, before playing with the Perrier-Jouët team in the Women's World Championships at Ascot Park

Media Coverage

For a single sponsor the media coverage attained during a 9 month period was equivalent to £282,000 as a media schedule
Evaluated as an advertising and promotional
campaign, it would cost in the region of £500,000
Generated approximately 34 million impacts across a wide range of media and polo/social events

“With our long history of working with the media, we always aim to look after them and in turn ensure a great result for us and our sponsors.”

Victoria Grace, PR Manager